Searching for Answers
What an intriguing sort of title, and quite literal. I’ve spent the last few hours running search after search online in order to uncover precious market information for some of my clients. Fortunately, it’s something I usually enjoy - though as time passes, it seems to become more difficult to actually find what you’re searching for.
When I was a little girl, I used to ask my father - an amateur astronomer - how many stars were in the night sky. It’s the kind of question a parent has to dance around, make up a colorful myth, or flat out admit “I don’t know”. But today a similar line of difficult-to-answer questioning might run like this:
- ”How many websites are there?”
- ”How many pages are added every day?”
- ”How many can a search engine index?”
- ”Where do they all COME from??”
And the reason this matters... is the sheer volume of responses returned when running even a fairly detailed search. Maybe it’s my imagination, but the responses from my longtime trustworthy Google appear to be less relevant than I’m looking for.
It’s probably the fault of all those clever folks doing SEO. Yep, they’ve gummed up the engines with their vying for positioning.
Oops. Did I say that out loud?
-- Donna
Image source: NASA, Image of the Day Gallery from MPIA/NASA/Calar Alto Observatory
Donna Lehman
