Show & Tell Clients

Brainbench (now a PreVisor company), Chantilly, VA
With more than 5.5 million registered users and more than 600 different assessments, Brainbench is the global leader in measuring the individual skills, abilities and personality traits that drive a company's bottom-line success. Brainbench chose MarketUP as a partner for consulting and PR. Brainbench was acquired by PreVisor in May 2006. MarketUP was hired by PreVisor in April 2007.

Establishing Operations, Inc. (EO, Inc.), San Jose, CA
EO, Inc. is a behavioral consulting company dedicated to unlocking language in children with autism and other developmental disorders. We provided a short-term direct marketing strategy to increase DVD sales channels; executed market research, created new marketing collateral, email campaign, testimonial collection, and website content revisions to support the strategy.

GuidedChoice, Los Gatos, CA
Guided Choice is an independent service firm providing investment advice and managed account services to individual participants in 401(k) and other retirement plans. Their team, which includes Nobel laureate and founder of Modern Portfolio Theory Dr. Harry Markowitz, are pioneers in the field of automated, professional investment advice. They are also old friends; we've been involved in their success since their initial launch. We currently provide targeted marketing, public relations, website design/maintenance, and tradeshow support as well as ongoing strategic consultation. We produce for them a monthly e-zine called GuidePost, with over 40 volumes and counting.

PreVisor, Roswell, GA
Is the leading global provider of on demand employment assessments and talent measurement solutions that help clients connect employment decisions to business results. MarketUP has been the PR agency of record for PreVisor since Apr 2007. Donna Lehman also managed events, conferences and tradeshows for seven months in 2008, including the PreVisor annual users conference, (short video). See all news releases.

Rocket-Hire, New Orleans, LA
Rocket-Hire is a consultancy, founded by Dr. Charles A. Handler, dedicated to helping its clients create and deploy effective, legally sound screening and assessment tools. MarketUP is Rocket-Hire's partner for strategy, PR, product launches and direct marketing services.

ScientificSelection, Marietta, GA
Founded by assessment expert Dr. R. Wendell Williams, Scientific Selection works with client organizations and third-party test providers to help them screen, hire, measure, and promote people more effectively. We help them raise their profile through targeted newsletters, public relations, and special projects. A new website was designed in 2008. The Aha! Report has now reached over 40 issues.

Under the Hood Productions, Brighton, MI
Filmmaker Mike Ramsdell is a social entrepreneur who produces documentaries meant to instigate change. “The Anatomy of Hate” released in 2009 is the first project for MarketUP, and started with a PR push in August to promote a screening at the Carter Center in Atlanta. Coverage included a CNN.com interview/article, syndicated radio broadcast, and hundreds of inquiries from groups or individuals interested in screening the film. This is a labor of love for us, and is an ongoing project.

Past Clients

3D Group, Berkeley, CA
The 3D Group is a team of industrial-organizational psychologists specializing in 360-degree feedback and other employee assessment tools. MarketUP provides PR, market research, and web support to extend their thought-leadership brand and grow their business.

Docufide, Los Angeles, CA
Docufide is the leading provider of Educational Records Management services. Early stage marketing effort – see more.

HR Alloy (now Iscopia Software), Montreal, QC, Canada
HR Alloy developed unique software for HR professionals, which enabled process automation and delivery of complete recruitment and assessment systems. We were involved at nearly every level of their business from strategy to production, including product refinement and pricing, identity work, site building, collateral materials, and tradeshow support. Engagement Jun 2006-Dec 2008, through successful VC funding and first year transition of new management team. The company grew large enough to hire a full-time internal VP of Marketing and re-branded as Iscopia Software in Sep 2008.

National Telecom Services, Inc. (NTS), Pittsburgh, PA
Email lead campaigns and new marketing collateral.

Pearson (formerly Harcourt Assessment), San Antonio, TX
Designed online demos/tours for new TalentLens assessment products, targeted to different industries. New collateral content to launch these products.

PinchMe Films, Berkeley, CA
MarketUP worked with filmmaker Julia Robertson to get public interest for her documentary “Silence Ain’t Sexy”. We launched a PR campaign that garnered local press coverage, a spot on KCAL TV from Los Angeles, interest from the Oprah Winfrey Show and Diane Sawyer. We helped promote one public screening followed by a panel discussion in Berkeley, and tied to the National Campaign to Prevent Teen Pregnancy Day in 2004.

Past Clients